As vice president of operations at Sustana Fiber, I’ve spent a lot of time helping brands determine and improve the recyclability of their products. As a collaborator, I always consider two questions: Where can we incorporate recycled fiber to recover more materials, and how can we build a sustainable supply chain together?
According to GreenBiz’s Business Guide to Carbon Accounting, released in July: “Organizations that proactively prioritize sustainable solutions not only cultivate positive stakeholder sentiment in the short term, but set themselves up for long-term success by minimizing risk, capturing new opportunities, and gaining competitive advantage.”