3rd SIB Conference Report
We have reached a moment in time that we need to change. Change the way we think, the way we execute business practice, and the way we measure success. Climate change, growing population, lack of water, pollution, use of raw materials, consumption habits, unemployment, energy use, inequality, animal welfare, agri-practice, soil and land use are all not leading to a Sustainable and Future Proof situation. The good news is that we know. We know the challenges, we understand the issues and we also know the solutions. We are completely capable of designing and implementing a different future proof live-style. All we need is to shift and act. Doing a bit better, doing a bit more is not enough. We need to move from trend to habit. Let’s
set the new Future Proof Norms. A New Business Mindset is required. Businesses are the biggest driving force behind any country’s economy. They are (often) flexible, agile and smart with a strong desire to
be sustainable. This is the perfect combination to create big social and environmental impact. At the same time, it creates big Business Opportunities.
